Beijing’s congestion is too cheap because there are too many cars on the Internet? Research shows that it is possible! Expert: Solving the congestion problem is not a "one stroke"

Red Star News, "Beijing is mainly caused by the congestion caused by the network car." Recently, in a media program, Cui Dongshu, Secretary General of the National Passenger Car Market Information Association, made a heated discussion.

Cui Dongshu said in this program, "At present, there may be 200,000 online car rides in 6 million cars in Beijing, running on the road for 15 hours a day, while private cars may be on the road for 2 hours a day. One online car ride is equivalent to eight private cars occupying the road. The operating cost of the network car is relatively low. Everything is expensive in Beijing but it is very cheap to take a taxi. " He believes that it is necessary to increase the cost of using the network car to reduce congestion.

A few days ago, Cheng Shidong, director of the Urban Transportation Center of the Comprehensive Transportation Institute of the National Development and Reform Commission, said in an interview with Red Star News that the traffic jam problem in Beijing is caused by many reasons, and solving the traffic jam problem in Beijing is not a "one stroke".

How big is the relationship between congestion in Beijing and online car rental? How can we alleviate the traffic congestion in a megacity like Beijing? Red Star journalists conducted in-depth interviews to try to answer this question.

↑ data map ICphoto

Is congestion caused by the network car? Studies have shown that it is possible

According to the Statistical Bulletin of Beijing’s National Economic and Social Development in 2022 published in March this year, by the end of 2022, the number of motor vehicles in Beijing was 7.128 million, an increase of 278,000 over the end of last year. There were 6.256 million civilian vehicles, an increase of 113,000. Among them, there were 5.326 million private cars, an increase of 114,000; There are 2.906 million cars in private cars.

Cui Dongshu gave a detailed analysis on the problem of traffic congestion caused by online car rental in the above media programs. He said that in the total number of existing cars in Beijing, there are nearly 200,000 online cars, and these cars travel for up to 15 hours a day, while private cars travel for less than 2 hours a day. Therefore, one network car is equal to the occupation of roads by eight private cars, and the operating cost of the network car is relatively low.

Previously, in a paper published in 2022 by Professor Jiang Yangsheng from the School of Transportation and Logistics of Southwest Jiaotong University, a traffic dynamics model was built to explore the interaction between online car-hailing and urban traffic congestion. The research results show that for road congestion, for every 1,000 online car-hailing vehicles, the road trip delay rate will increase by 1.59% on average throughout the day and by 2.04% on average during the peak period. This conclusion confirms the influence of the increment of network car on traffic congestion.

According to national business daily, Chen Yanyan, dean of the School of Urban Transportation, Beijing University of Technology, believes that it is not entirely reliable to predict traffic conditions only by models. The traffic conditions in different cities are different. For cities with heavy traffic pressure, the popularity of online car rental may increase the road burden, but in cities with relatively large road capacity, it may not have a significant impact. "So it can’t be simply said that the network car will definitely aggravate traffic congestion."

In recent years, the number of online car-related companies has increased rapidly. According to the statistics of the online car-related supervision information interaction system, as of February 28, 2023, a total of 303 online car-related platform companies in China have obtained business licenses, and a total of 5.177 million online car driver’s licenses have been issued in various places. The basic situation of the online car-hailing industry in October 2020 is the earliest statistical information that can be retrieved from the official website of the Ministry of Transport. During this period, there were 207 online car-hailing platforms, and the number of online car-hailing drivers’ licenses was less than half of the current data.

According to statistics, a total of 652 million orders were received in February this year, which is not much different from the 630 million orders in October 2020. Does this mean that while the scale of online car is still expanding, the market demand for online car is already saturated?

Jiang Yangsheng’s research also shows that the expansion of the fleet size of the network car will not only cause additional congestion, but also be detrimental to the operation and profitability of the network car itself.

On April 6th, Jinan Urban and Rural Transportation Bureau issued the Notice on Risk Warning of Jinan’s Online Booking Taxi Industry, which indicated that the transportation capacity of Jinan’s online car rental market was basically saturated. At present, the average daily order volume of Jinan’s online car rental bicycles is less than 10 orders. At the same time, the excessive number of network cars and too many market players have also adversely affected the safe production of the industry.

↑ data map ICphoto

After searching, Red Star journalists found that in recent years, Zhuhai, Guangdong, Xiamen, Fujian, Haikou, Hainan and other cities have successively issued risk warnings for the online car industry, reminding "caution when entering the business".

Regarding whether the network car is the main reason for Beijing’s congestion, Cheng Shidong said in an interview with Red Star News that "there are fewer roads and more cars" is certain, but the ownership and usage of cars are two different things. You can’t say that there is a traffic jam because there are many cars.

Why is there a traffic jam in Beijing?

According to the research, the root cause is the imbalance between traffic supply and demand.

Whether the network car will cause urban road congestion is not a new topic.

In 2016, the research group of Professor Yan Xuedong from the Institute of Transportation System Science and Engineering of Beijing Jiaotong University released the Analysis Report on Beijing Road Traffic Operation Based on Didi Big Data. The report pointed out that the road congestion in Beijing is mainly caused by travel demand, and the network car is not the direct cause of road congestion in Beijing.

This study holds that the root of Beijing’s traffic congestion problem is that the limited road resources can’t meet the growing demand for private cars in the whole world, and the core operation mode of online taxis is "internet plus sharing economy+sharing traffic", which has four characteristics that can effectively help big cities "control traffic congestion": taking economic laws as a lever to adjust the relationship between supply and demand in the traffic market; Taking information symmetry as the core, supply matches demand; Using big data as a means to realize full monitoring of the operation process; Take the shared traffic as the model to revitalize the stock of private car transport resources.

Cheng Shidong said that urban layout is the main reason that affects whether a city is congested or not. For example, if the city is well planned, the living facilities are perfect and public transportation is developed, there is little need to drive.

Scholars such as Lu Huapu, director of Tsinghua University Transportation Research Institute, published a paper in January, 2023, proposing to solve Beijing’s urban traffic problems "based on the public transportation-oriented development model". It is believed that the fundamental cause of traffic congestion is the imbalance between traffic supply and demand. Large-scale single-function urban land development has caused excessive purification of land use functions, serious separation of citizens’ work and residence, and large-scale long-distance "tidal" commuting traffic. In addition, the low sharing rate of public transportation and the imperfect terminal transportation system make the traffic congestion problem more and more serious.

According to this study, the public resources in the central city of Beijing are highly concentrated, and the employment density is high. The ratio of occupation to residence in the Second Ring Road is 2.27, while the surrounding new towns and large residential areas lack employment, living facilities and large public facilities are not perfect, resulting in insufficient coupling between residence and employment distribution.

The quantitative calculation results of this study also show that the traffic efficiency of Beijing is obviously lower than that of Tokyo, and the travel efficiency of Tokyo is more than 1.5 times that of Beijing. Moreover, Beijing’s public transport sharing rate is lower than that of foreign excellent cities, and the transfer problem is outstanding. The transfer distance between Beijing ground buses, between ground buses and rail transit, and between urban transportation and external transportation is long, and the degree of operation matching needs to be improved. The study mentioned that bike-sharing effectively got through the "last mile" at the end of the trip, but there are still some problems such as closed courtyards and some public places that are forbidden to pass and enter.

↑ Beijing Travel Morning Peak According to ICphoto

How to solve the congestion in big cities such as Beijing?

Expert: Take multiple measures to maximize traffic efficiency.

According to the Report on Commuting Monitoring in Major Cities of China in 2022, in 2021, the proportion of extreme commuting in Beijing with a commuting time of 60 minutes or more was 30%, which was the city with the largest population of extreme commuting in China and the longest average commuting time in one way, reaching 48 minutes. In addition, Beijing’s commuting space radius (building a spatial ellipse covering 90% of the commuter population in the central city, with the radius of the major axis of the ellipse) is 41 kilometers, making it the city with the largest commuting space scale. Job-residence separation can be understood as the distance from the place of residence to the nearest place of employment, which is the theoretical minimum commuting distance. It is used to measure the matching degree and balance of urban job-residence space supply. This figure in Beijing is 6.6 kilometers, the longest among the cities surveyed in this report.

Lu Huapu and other experts and scholars suggested that measures should be taken to solve the traffic congestion in Beijing, including adjusting the urban structure and land use pattern, standardizing the traffic behavior of travelers, vigorously developing green transportation, giving priority to public transportation, integrating comprehensive transportation hubs, scientifically providing parking, vigorously developing intelligent transportation and refining traffic management.

According to the 2022 Monitoring Report on Road Network Density and Operation Status of Major Cities in China, which was jointly completed by the Urban Traffic Infrastructure Monitoring and Governance Laboratory of the Ministry of Housing and Urban-Rural Development and China Urban Planning and Design Institute, by the fourth quarter of 2021, the average road density in Beijing was 5.8km/km2, which was lower than the average road density of 36 major cities in China. In 2016, the relevant policy documents of the Central Committee of the Communist Party of China and the State Council put forward the goal of "by 2020, the average road network density in urban built-up areas will increase to 8km/km2, and the road area ratio will reach 15%".

Cheng Shidong once said in an interview with the media that urban development in western countries has always been a small block with dense road networks, which will not be blocked by traffic capillaries as often happens in some cities of ours.

Regarding whether road construction can solve the traffic jam problem, Janette Sadik-Khan, the former transportation director of new york, said in an interview with People magazine that the solution to the traffic jam in big cities is to provide new modes of travel, not to build more roads.

"The road cannot be repaired indefinitely. In the case of limited road resources, it can only be an intensive mode of travel." Cheng Shidong said that the traffic jam problem in Beijing is caused by many reasons, and solving the traffic jam problem in Beijing is not a "one stroke".

Cheng Shidong suggested that citizens should try to choose green and intensive modes of travel such as public transportation in the morning and evening rush hours. This requires the government to strengthen the construction of rail and public transport system, promote the feasibility of green travel modes such as walking and cycling to reach the destination, and maximize efficiency.

Original title: Beijing congestion is too cheap because of too many online cars? Research shows that it is possible! Expert: Solving the congestion problem is not a "one stroke"

Editor: Li Zuoting

Editor: Zhou Shangdou

Audit: Feng Fei

Dialogue Vision Technology Zhang lei: Zero Carbon Era, Solving Global Challenges

Text/Forbes China

Vision is the only technology enterprise in the world that can provide zero-carbon industrial chain solutions such as renewable energy, batteries and intelligent Internet of Things.

In the era of zero carbon, Vision is using global wisdom to solve global challenges.

Ordos, located in the middle of the Yellow River bend in Inner Mongolia, is rich in energy, chemicals and other resources, and is known as the "treasure house beyond the Great Wall".

Since April this year, groups of policy makers, experts and entrepreneurs have gathered in Ejinhoro Banner, Ordos. Their common purpose is to go to the world’s first zero-carbon industrial park to find out.

"By 2025, Yuanjing Erdos Zero-carbon Industrial Park will help the local area to build three hundred billion industrial clusters of new energy batteries, new energy vehicles and new energy equipment, create 100,000 green high-tech jobs, and realize the annual emission reduction target of 100 million tons of carbon dioxide", Zhang lei, CEO of Yuanjing Technology Group, said about the planning of the industrial park.

From March 2021 to April 2022, in just one year, this enterprise made an unprecedented zero-carbon industrial park land in the "coal capital", and with the support of the local government, it attracted leading enterprises from SAIC Hongyan, faw liberation, Huayou and other industries to settle in one after another. The outline of a whole industrial chain system with zero carbon as the core, covering new power systems, zero carbon digital operating systems and green new industrial clusters is gradually becoming clear.

This is not the first time that Vision has created the "first" in the industry. Looking at the development of this enterprise in the past 15 years, we can find that identifying key challenges, putting forward brand-new product concepts, and selecting the best talents around the world to innovate and realize them have become an important strategy for the rapid growth of the vision in the global market.

Focus on "solving challenges"

In 2022, Vision was selected as the Top10 Best Employers in China by Forbes. The list takes "sustainable development" and "digital responsibility" as the core insights, and selects the top 10 companies from nearly 300 registered companies from the dual perspectives of employers, enterprises and employees. But for the "best employer", Zhang lei, the founder of Vision, also has his own definition: only by solving the major challenges of this era, opening up new opportunities for this era and opening a new chapter for the sustainable development of mankind can such enterprises and platforms be called the best employers.

Since its establishment, Zhang lei has positioned the enterprise as a new generation of global enterprise, with global layout and attracting top talents. Looking back on the choice at the beginning of starting a business, Zhang lei said bluntly that it was based on his own cognition and thinking about the world.

Entrepreneurs often like to express their ideas such as fighting spirit, creativity and pioneering, but he believes that it is an entrepreneur’s basic accomplishment to explore the essence and truth of things and solve the major challenges of social development. And "solving challenges for the sustainable future of mankind" is the result of Zhang lei’s bottom thinking, and it has also become an unshakable development mission.

Faced with such a grand vision, Zhang lei focused the challenges faced by new energy development on the challenges of "energy cost", "storage cost" and "collaborative cost", and proposed three years ago to build "new coal, new oil and new power grid" to solve the above challenges, and at the same time, from 2021, it will expand into the fields of "new infrastructure" and "new industry".

In 2007, the vision entered the field of wind power. Different from the common practice of "copying drawings" by hundreds of wind turbine manufacturers in the market at that time, Vision became the first enterprise to set up a wind power R&D center overseas, recruited talents on a global scale, established the first-class product development capability in the industry, and launched the first low-speed wind turbine in the whole industry in 2009, which enabled 60% of China to achieve a breakthrough in wind power development from 0 to 1, and thus became a dark horse in the industry, competing with established enterprises such as GE and Vestas in the global market. According to the latest Global Wind Power Supply Side Report issued by the Global Wind Energy Council (GWEC), the market share of prospective energy turbines in 2021 will be 8.6%, ranking fourth in the world and the first in the new order industry. The style of playing, which pursues originality, attaches importance to technology, and gathers global wisdom to tackle difficult problems in the industry, has gradually precipitated into a gene with unique vision.

"Challenges create opportunities, so where there are challenges, there is a vision. The vision should challenge the status quo, challenge the routine and challenge the inertia. "

The "solving challenges" in the long-term mission determines that its business layout is constantly integrating new technologies such as intelligent Internet of Things, power batteries and carbon management, forming new solutions and entering new business fields. As the key to the stability and parity of new energy system, energy storage has become the next challenge of long-term focus.

In 2012, Vision gathered many engineers at home and abroad to set up laboratories and began to study energy storage technology. In 2018, Vision acquired AESC, a power battery company under Nissan Group, and established Vision Power, which combined Japanese craftsmanship with China’s innovation and speed, and officially entered the battery field. In the past three years, Vision Power has won many head customers including Mercedes-Benz, Nissan, Honda, Renault and Jaguar Land Rover. At the same time, it has rapidly expanded the energy storage market, deployed more than 100 smart energy storage projects in China, Thailand, Singapore and other places, and has become the only technology enterprise in the world that can provide technical solutions for the whole industry chain of green energy such as smart wind, light and storage.

In 2017, Vision Intelligence was established and headquartered in Singapore. "Vision Intelligence has created the AIoT intelligent IOT operating system EnOS to solve the challenge of energy collaboration. At present, the global assets accessed have exceeded 400GW. This product is also a model for our teams in Singapore, Europe and China to fully cooperate in development and continuous optimization. " Zhang lei said.

At present, more than 60% of Vision Intelligence’s business comes from the international market, including world-renowned enterprises such as BP, Shell of the Netherlands, Total of France, Microsoft, Intel, Nike, HSBC, EDF of France and PTT of Thailand.

In October 2018, Vision Intelligence won the bid to become a partner of Singapore Government Science and Technology Bureau, providing AIoT platform technology for its "smart country" plan, which is undoubtedly one of the achievements of Vision’s global operation.

In Zhang lei’s view, the hot carbon-neutral transformation is not only an energy revolution, but also a major change in the industrial system. "The brand-new green industrial system, in essence, is to protect the environment and make people develop synergistically with everything".

Therefore, after the layout of the new energy system and the promotion of the new energy revolution, the vision now focuses on the layout of a new zero-carbon industrial system and the establishment of the world’s first zero-carbon industrial park in Erdos, hoping to make this paradigm a new infrastructure of the global green new industrial system.

"Zero-carbon industrial park will be the key to realize the combination of renewable energy production and industrial energy consumption, and will become the infrastructure element of green industrial revolution." Zhang lei said that in the next decade, Vision plans to build 100 zero-carbon industrial parks around the world, which will reduce the carbon of the earth by 1 billion tons every year.

Today, Zhang lei’s vision for the future is an integrator of green energy system, an enabler of green new industrial system and a platform-based enterprise of green new industrial system. "Our journey is a sea of stars, and now it has just started."

Gather global "challengers"

Solve global challenges

"Ordos Industrial Park can be built quickly and become a benchmark within one year, and the key behind it is people." Zhou Hongwen, the founding team member of Vision and the executive director of Vision Energy, introduced that the zero-carbon industrial park project integrates business experts who have been deeply involved in the new energy industry for many years, Dr. Haigui from the background of international head consulting company, power battery engineers from Japan and Europe, and architectural design teams from Germany.

Yuanjing Ordos lingtan industrial park

Perhaps it is an important strategy for Vision to grow rapidly in domestic and foreign markets in recent years to form differentiated product R&D and design capabilities with international top talents and win market competition with manufacturing and supply chain capabilities created by talents.

Up to now, the company has set up R&D centers and manufacturing bases in more than 20 countries around the world, with more than 6,000 employees, accounting for 50% of international employees. In the office of Vision Intelligence Headquarters in Singapore, you can see talents from 26 countries with different ethnic and cultural beliefs working together.

Zhang lei said that in terms of staff structure, Vision is an international enterprise in essence. At the same time, from the perspective of business composition, the landscape, hydrogen energy, energy storage, power battery and other businesses in the long-term layout are closely related to solving the global climate challenge faced by mankind, and it is bound to require the cooperation of global professionals to gather the top international R&D, design and manufacturing capabilities.

"Challenger spirit" is the core of long-term corporate culture, which matches its corporate philosophy of "solving challenges".

The so-called "challenger spirit" refers to comparing every employee to a "challenger" around the company’s concept and vision, encouraging employees to fight for it, growing rapidly in constant challenges, and forming a unique "challenger culture" of the company.

There is a "challenge system" in the long-term talent management system, and the level of challenge is used to judge the degree of talent growth, not the position. This corporate culture is not only an important criterion when selecting talents, but also firmly integrates global employees through "value alignment".

In Zhou Hongwen’s view, "Challenger Culture" has played a significant role in the development of Vision for 15 years. Guided by this spirit, the vision will break through the border again and again and lead the development of the industry in the fierce market competition.

He believes that the global talent distribution is the core competitiveness of the vision, but at the same time, cross-border communication and collaboration is a long-term challenge for the vision. To this end, the company combs the corporate culture and opens up the organizational form, crosses the gap between national boundaries and cultures, and takes the corporate mission and vision as the starting point to promote communication and collaboration among employees around the world.

"In fact, we didn’t just come. It is to recruit talents at home, and where there are talents, our institutions will open. " Zhou Hongwen said, "For example, Vision Intelligence is headquartered in Singapore, with nearly 900 employees and 12 offices in Britain, French, German, Japanese, China and the United States."

Vision has established an organizational form of horizontal operations, integrating global employees. For example, the day-to-day operation of Vision Electric Formula Team integrates the cooperation between its Silverstone headquarters in the UK and the experts in Vision Energy, Intelligence and Power, providing technical support in the fields of battery technology, software algorithm and weather prediction, and forging the "key" to open the championship door for the team through global cooperation.

In terms of daily operation, Vision also promotes the coordination of globalization through joint development, training and exchange. In the past few years, more than 100 Japanese employees have come to Vision Power China Product Engineering Center in Wuxi, Jiangsu Province to fight side by side with the team of engineers from China. "The Japanese team’s craftsmanship and self-discipline are combined with the speed and innovative spirit of China, the United States and the United Kingdom. This strong comprehensive strength is rare in the lithium battery industry." Zhou Hongwen said.

It can be said that its long-term mission, values, culture and international communication and management methods make it at the forefront of China in gathering world-class talents.

The next generation of great enterprises

It is likely to be born from the ESG field

Carbon neutrality has become one of the common challenges facing mankind at present. In such an era of increasing uncertainty, carbon neutral transformation, as one of the few "certainties", has become the consensus and strategic goal of all countries in the world.

While more and more countries and enterprises put forward the goal of carbon neutrality, the importance of enterprise ESG (environmental, social and corporate governance) is increasing. Zhang lei believes that ESG is an unavoidable responsibility and a business opportunity that an enterprise should actively embrace.

Vision In the 2021 Carbon Neutralization Action Report, it is clearly stated that it will achieve operational carbon neutrality by the end of 2022 and carbon neutrality in the whole value chain by the end of 2028, which is undoubtedly a very challenging goal. "Vision To become a’ zero-carbon technology partner’ of global enterprises, governments and institutions, we must first set an example and introspect every day: How can we achieve our own carbon neutrality?" Zhang lei said.

In Zhang lei’s view, enterprises should start from the right mind, mindfulness and serious business, tap the opportunities in ESG, be brave in developing new technologies, and take this as their core competitiveness to solve environmental challenges and achieve sustainable development. "Many enterprises only regard ESG as compliance, not as responsibility, and not as opportunity. The next generation of great enterprises is likely to be born from the ESG field. "

At present, Vision has established an ESG Committee, formulated relevant risk management systems and rules, covering various ESG factors such as carbon emissions, business ethics, corporate governance, waste management, product life cycle management, sustainable supply chain, safety, etc., and incorporated them into the sustainable risk process.

Not only that, Vision will also publicize the goal of sustainable development in the talent system, and advocate all vision people to think about the definition of sustainability, start from the small things around them, and actively improve many current problems. For example, the company has set up a "green dot plan" to encourage employees to reduce carbon emissions to get green dots, exchange gifts and rewards.

In addition to accelerating the company’s own green transformation, Zhang lei also hopes that Vision will become a "zero-carbon technology partner" for global enterprises and governments. The Company’s Carbon Neutralization Action Report in 2022 shows that up to now, Cambridge University, Starbucks, Singapore International Port Group (PSA), Deutsche Telekom and Luxshare are all accelerating their zero-carbon transformation through long-term software and hardware solutions.

In March, 2021, Vision cooperated with Sequoia China to set up a carbon neutral technology fund with a total scale of 10 billion RMB, to invest and cultivate leading scientific and technological enterprises in the global carbon neutral field, and to promote the development of innovative low-carbon technologies and solutions.

"Great companies should be companies that can truly achieve society, solve major social challenges, create major social development opportunities, and promote major social processes." Zhang lei believes that at the moment when we are in the green industrial revolution, a large number of outstanding talents who are keen to pursue innovation and dare to break through need a platform to achieve carbon neutrality and lead mankind to a sustainable future through technological innovation, which is the most magnificent mission of a generation born at the right time.

"The goal of the vision is to become such a platform to help more outstanding talents realize their dreams and ambitions." He said.

Reporting/feedback

Fan Zhihong: Chinese does not fully understand the benefits of eating dairy products.

  BEIJING, Sept. 28 (Xinhua) Recently, the 2018 China Milk Merchants Index Report (hereinafter referred to as the Report) jointly sponsored by many authoritative organizations was released in Beijing. The report puts forward the concept of "milk merchant" for the first time, and makes an in-depth study on the present situation of milk drinking in Chinese from three dimensions: milk drinking consciousness, milk drinking knowledge and milk drinking behavior, which has aroused great concern in the industry. According to the report, in 2018, the score of China Milk Merchants Index was only 60.6, which means that Chinese people’s awareness, knowledge and behavior of drinking milk are at a low level. So, how do Chinese people know about drinking milk? How to improve the consumption of Chinese dairy products? How to choose dairy products at different ages? In this regard, Fan Zhihong, an associate professor in the Department of Nutrition and Food Safety, College of Food Science, China Agricultural University, gave professional answers to these questions.

Fan Zhihong, Associate Professor, Department of Nutrition and Food Safety, College of Food Science, China Agricultural University
Fan Zhihong, Associate Professor, Department of Nutrition and Food Safety, College of Food Science, China Agricultural University

  Chinese does not fully understand the benefits of eating milk.

  Milk is recognized as a nutritious drink in the world. However, Professor Fan Zhihong pointed out that Chinese people’s understanding of milk is not comprehensive enough except that it can supplement human nutrition. For example, most people don’t know the benefits of drinking milk for chronic diseases such as hypertension, heart disease and diabetes, and its role in preventing obesity, so they are not motivated enough when choosing dairy products.

  Fan Zhihong further exemplified that for patients with hypertension, they need more minerals such as potassium, calcium and magnesium, and dairy products are not only rich in calcium, but also have a low potassium content, which is suitable for patients with hypertension. Many studies in the last two years have also proved that the risk of stroke will also decrease when the intake of dairy products is sufficient. Therefore, Fan Zhihong suggested that people with hypertension and cerebral thrombosis should actively consume milk, especially yogurt with low sugar content.

  For people who need to prevent obesity, choosing milk and yogurt instead of cookies, snacks, potato chips, cakes and other snacks with high calories will reduce the risk of gaining weight, because the comprehensive nutritional value provided by milk is far superior to these snacks.

  Therefore, to a certain extent, for the 4% people who never drink milk as shown in the China Milk Merchant Index Report in 2018, it may be an important reason why they don’t drink milk because they don’t realize the benefits of milk.

  Diversified ways of eating are the key to increase the consumption of dairy products.

  The consumption habit of dairy products in China determines that most people prefer to "drink" rather than "eat" milk. In foreign countries, milk is made into food such as cheese, and people not only "drink" but also "eat" milk. Then, according to Chinese people’s eating habits, how to increase the consumption of dairy products?

  Fan Zhihong said that people can choose their own acceptable and easy-to-operate dairy products according to their physical condition and their tastes, instead of just drinking milk. For example, some adults feel uncomfortable when they drink milk, so they can consider drinking yogurt or goat milk. You can also incorporate milk into other foods, such as putting milk in oatmeal at breakfast, or putting milk in steamed bread, cakes and bread, so that the pasta will be better in flavor, color and taste.

  In addition, for middle-aged and elderly people, it is not necessary to choose milk, but also consider choosing yogurt, because yogurt can be better digested and absorbed by lactic acid bacteria fermentation, and it is also very friendly to the stomach of the elderly, and it is not easy to appear lactose intolerance. In view of the fact that some elderly people think that yogurt is cold and cold, which will cause stomach discomfort, Fan Zhihong pointed out that yogurt doesn’t have to be cold, but it can be eaten after it is hot, or it can be eaten with some hot food, or even drunk with some hot milk. By eating milk in a variety of ways, the consumption of milk will naturally increase.

  How to drink milk correctly for people of different ages and with special needs?

  For example, for teenagers and pregnant women, how should we drink milk to help the body absorb it better?

  Fan Zhihong pointed out that the growing teenagers need a lot of calcium to support their bone growth, because they grow up quickly. Therefore, if parents want their children to grow taller, they should take more calcium in moderation during their adolescence, including adding half a catty of dairy products every day.

  Pregnant women are very suitable for drinking milk or other dairy products, and they are more important than the average person. Because pregnant women not only need to supplement their own calcium, but also need to provide the calcium needed by the fetus during the process of fetal gestation. Therefore, pregnant women should drink one more glass of milk than normal. Generally, pregnant women and nursing mothers are encouraged to drink two cups of milk every day at home and abroad, which is about a catty.

  For menopausal women, Fan Zhihong suggested that they should insist on taking enough calcium as adults of other ages, and even increase it appropriately, but if the amount is increased, it can be added through a variety of foods. At the same time, the increased amount of milk should be used to replace unhealthy food, not staple food or vegetables, otherwise it may not be healthy. In addition, milk is only one of the contributors to bone health, and it cannot replace exercise, nor does it provide other sufficient nutrients such as potassium and magnesium. It is still necessary to eat enough vegetables and beans.

  Finally, Fan Zhihong pointed out that milk, like fish, eggs, vegetables, grain and other foods, is a part of our healthy diet plate, which can bring nutrients and health care ingredients to the human body. It is not necessary to exaggerate it or belittle it. We should scientifically understand its benefits and eat it scientifically. In this respect, Chinese people need more popular science education.

The score was 8.8, and the box office exceeded 15 billion. What did it come from?

Special feature of 1905 film network Recently, a Japanese animated film exploded.


This theatrical animated film (hereinafter referred to as "Blade of the Ghost") has exceeded 15 billion yen (about 958 million yuan) at the box office two weeks after its release in Japan.


According to the data released by Aniplex, since the film was released in Japan on October 16th, as of November 1st, the cumulative box office was 15,799,365,450 yen, with a total of 11,891,254 people watching movies.


This box office achievement made Blade of the Ghost surpass last year’s annual box office champion in Japan (14.19 billion yen), and now it has surpassed (15.6 billion yen), becoming the 10th in the total box office list of Japanese film history.


Japanese media predicted that it would be a cinch to break (25.03 billion yen) at the box office with the current box office momentum. Some people even think that it will shake the first place in the total box office list of Japanese film history.

 


The popularity of this film even boosted Dongbao’s stock. Therefore, Dongbao Cinema has specially decided to relax the attendance limit of some cinemas from 50% to 100% as on weekends from Wednesday.

 

So, what is the magic of this "Infinite Train with the Blade of Ghost Extinction"? Why did it get such amazing box office results?

 

After that, the blood was full


The Blade of Ghost Extinction is a juvenile cartoon written by Japanese cartoonist Wu Yi Hu Shiqing. It was serialized in the Weekly Youth Jump of Jiyingshe from February 15, 2016 to May 11, 2020, and has now ended.


The sales volume of its singles once surpassed that of One Piece. As of September 17th this year, the cumulative circulation of its singles exceeded 100 million, and Blade of the Ghost became the only comic book that could compete with One Piece in sales volume in the past decade.

 

Do you think it is only popular in Japan?


In fact, it also has a very high popularity in China, with over 540 million animation dramas played on the platform, with a score as high as 9.8.

 

Even artists such as Yang Mi and Sunny are loyal fans of this cartoon.


Yang Mi once posted a "crocodile, no heart!" on social platforms. ! (Hot search spoilers have no heart! ) I’m so angry, and I’m accompanied by a progress chart about the 200th sentence I saw in Blade of the Ghost. And "crocodile" is the nickname of the author Wu Yi Hu Shiqing.

 

In fact, its popularity is entirely caused by the genes of Riman. In terms of genre, it is the same as classic juvenile comic books such as Naruto and One Piece, and belongs to juvenile fighting comics. This kind of cartoon is the most burning and bloody for the second-time teenager.

 

Especially when the story of Naruto ended and One Piece entered the countdown to the end, the appearance of Blade of the Ghost just made up for this vacancy in the Japanese market.

 

In 2016, when "The Blade of the Ghost" began to be serialized in "Weekly Youth Jump", the magazine was accompanied by a loud slogan — — "The Blade of Ghost Extinction Appears", a hot work that stirs up the juvenile comic book market has appeared.

 

The story line of Blade of the Ghost is not complicated, and it is still a routine in the traditional sense that the protagonist carries out revenge or adventure with a certain mission.

 

The story took place in Taisho period in Japan. It is said that after the sun went down, evil spirits ran rampant, eating people and drinking blood. The young Tanjiro went down to sell charcoal and stayed at the foot of the mountain, but his family was attacked by evil spirits, and his mother and four siblings were killed. Only his sister, Your Bean, although she became a ghost, retained human consciousness and reason.

 

In order to avenge his family and turn his sister back into a human being, Tanjiro endured the grief of family destruction and the tempering of spiritual growth. Under the guidance of various ways, he became a member of the "ghost killing team" and never stopped fighting with ghosts.

 

However, Blade of the Ghost is not full of blood in the traditional sense.


As the spiritual core of the work, "blood" is no longer the whole work. The author takes family as the main element and connects stories in series.

 

In fact, "The Blade of the Ghost" did not receive much popularity in the early days of comic and animation serials, but was questioned by many fans. But unexpectedly, the more the story develops, the more exciting it is, and it makes readers and viewers empathize with what happened to this family.

 

At the same time, the author’s delicate description of the characters makes everyone resonate with the characters with sincere feelings. Before you know it, many people are "into the pit".

 

At present, among the 26 TV animation episodes, the 19th episode "Vulcan" is called "a word to seal the gods".


Today, many people have made various discussions around this episode on Douban, and even called it "burning funds every second".


Exquisite production level


In addition to the story that can make the audience empathize, its exquisite fighting scenes have also become the key to the emergence of Blade of the Ghost.

 

This theatrical film, like the production team of Fanju, is an animation company ufotable from Japan. This company has long been a well-known production company in the animation circle, and has been affectionately called "UFO Club" by domestic Japanese fans.

 

In addition to The Blade of the Ghost, the audience’s familiar comic works such as Night of Destiny, Empty Realm, God Eater, and Dancing with the Sword all came from their hands.

 

As an animation production company, ufotable has the leading particle special effects technology, the comprehensive integration of 3D special effects and 2D special effects, and the unique photography style, all of which make its works easily recognized by the audience as "ufotable production".


And they also skillfully implanted these technologies into Blade of the Ghost, which also promoted the spread of various animation on the Internet.

 

Japanese writer Natsume Soseki has a word called "Taisho Romance", which is a ideological trend and cultural phenomenon used to influence the atmosphere of Taisho era in Japan. This means that the background of "Blade of the Ghost" has its unique charm and romance, and these elements are all reflected in the animation.

 

Blade of the Ghost Extinction applies local classical elements to the extreme. Japanese unique Ukiyo-e painting style injects a touch of aestheticism into the intense fighting. Coupled with the music of Yuki Kajiura and Zhui Minghao, it is even more layered and impactful.

 

Right time, right place and right people, explosion formula


The appearance of "The Blade of the Ghost" has made many China audiences feel the urge to "watch movies in revenge", and this movie has the same significance for Japanese audiences.

 

In this year’s global epidemic, most countries have no access to cinemas. When encountering good content, everyone is eager for a spiritual release. The Blade of the Ghost is rated as high as 4.13 points in Japan at present, and it is the most popular work among the films currently being shown.

 

Word-of-mouth communication has become the key to the sustained soaring box office, and it is believed by the Japanese media that the appearance of this work has saved the Japanese film industry and injected stimulants into the originally sluggish film market.

 

In Japan, almost all the streets and alleys are posters of "Blade of the Ghost", which echoes the title of "Infinite Train" and launches a theme joint route in conjunction with the Kyushu Shinkansen in Japan, successfully forming a wave of social events.

 

You can also buy "Yanzhu’s lunch box" at the designated site, which makes fans have the impulse to restore a "Yanzhu’s lunch box as soon as he gets on the train".

 

In addition, "Ghost Blade Extinction" follows the traditional product placement advertising method in Japanese animated films.

 

At the beginning of October, in Japan’s major convenience stores, from mineral water to instant noodles to other related lunches, almost all the packaging shells have its figure; Chain sushi restaurants also designed special sushi according to the image of the protagonist, imitated the appearance of the protagonist’s hair color and coat, and launched linkage products.

 

These brainwashing propaganda have made the popularity of Blade of the Ghost transcend the age group, which has caused a wave of watching movies and brought more box office possibilities.

 

It is reported that this "Ghost Blade" has been introduced by domestic companies, and if it goes well, it will soon start the domestic announcement.

 

I believe that this movie will take advantage of the popularity of overseas markets and the high reputation of the comic drama in China in the future, just like the animated films such as One Piece, Naruto, Detective Conan and Digital Baby, when it is released, it will cause a lot of discussion in circles, and then touch the emotional resonance of anime powder.


Wuxi Roewe RX5 MAX is offering a discount, with the latest offer of 104,800 yuan! Not to be missed

[car home Wuxi Preferential Promotion Channel] is currently carrying out large-scale preferential activities in Wuxi, with the highest preferential amount reaching 25,000 yuan and the lowest starting price of 104,800 yuan. If you are interested in this car, please click "Check the car price" in the quotation form to get a higher discount.

无锡地区荣威RX5

The exterior design of Roewe RX5 MAX is characterized by majestic atmosphere and full sense of movement. Its front face adopts a brand-new design language, the air intake grille adopts a "star-shining" design, and the chrome trim of the grille is arranged in a star shape, which is highly recognizable. Both sides of the grille are integrated with LED headlights, which improves the visual width of the whole vehicle. Overall style, Roewe RX5 MAX’s body lines are smooth, with black roof and window frame, making it more dynamic. In the rear part, the taillights are designed through, which echoes the headlights, making the whole car more fashionable.

无锡地区荣威RX5

The Roewe RX5 MAX has a body size of 4676mm*1875mm*1725mm, a wheelbase of 2760mm, a front tread of 1574mm and a rear tread of 1593mm. The exterior lines of the vehicle are smooth, and the side presents a simple and atmospheric design style. The front and rear tires are equipped with 235/45 R19 specifications, and the unique rim style enhances the overall sense of movement and visual impact of the vehicle.

Roewe RX5 MAX’s interior design is fashionable and full of scientific sense, and the center console layout is reasonable. It is equipped with a 12.3-inch high-definition central control screen, which supports the voice recognition control of multimedia system, navigation, telephone, air conditioner and skylight, which is convenient and fast. The steering wheel is made of genuine leather, which feels comfortable and supports manual adjustment up and down and back and forth, so that drivers can easily find the most suitable driving posture. The front seats are made of imitation leather with heating function, which provides passengers with a comfortable ride experience. The second row of seats supports backrest adjustment and proportional reclining to meet diverse riding needs. The car is also equipped with a USB interface and a Type-C interface, which is convenient for passengers to charge electronic equipment.

无锡地区荣威RX5

Roewe RX5 MAX is equipped with a 2.0T L4 engine with a maximum power of 170kW and a maximum torque of 370N·m, which is matched with an 8-speed automatic gearbox, providing a strong power output and a smooth driving experience for the vehicle.

The owner of car home spoke highly of the appearance of Roewe RX5 MAX. He mentioned that the front face is made of an oversized wing-spreading grille, which is rich in layering, and the visual effect is extremely tense, thus enhancing the recognition. The body lines are smooth and beautiful, the appearance is exquisite, the design is young and fashionable, and it feels particularly powerful. In addition, the door handle is upgraded to a hidden design, which further enhances the sense of technology on the side of the car body.

Zheng Haonan, a "gangster", exposed his marriage change, his wife cheated on him and took away his children, leaving only his old house!

In recent years, many Hong Kong big coffee players have come to the mainland to develop and even settle down here, and their career and life have been fruitful. Among them, Zheng Haonan, the villain male god, once caught fire in "Young and Dangerous", and now he has become one of the troops who moved to the mainland.

Because there is no drama to shoot, I came to the mainland to look for opportunities. In the past two years, I have often flown between the two places, and I have been separated from my family for most of the time. Unexpectedly, I have a big event, which makes his public emotional collapse and grievances, which makes people look very sad.

According to Hong Kong entertainment media reports, Zheng Haonan revealed that he wanted to divorce his wife when he attended the publicity activities of the new film "One Prison, Two Dooms". They are currently negotiating a divorce. At that time, reporters from the scene flocked to interview him, and he also became the focus of the audience. As soon as the news of the divorce was reported, it attracted countless netizens to discuss it.

In the publicity activities, Zheng Haonan made it clear that there was an irreparable rift between himself and his wife, and their marriage was also in trouble, which made people booed for a while. In an interview with reporters, he also said that he couldn’t contact his wife and children when he got home at the end of last year, but he finally contacted his wife and asked him to contact his lawyer. He said that he was also very helpless at that time.

At the same time, he also revealed an imaginative answer to the reporter. He said that the reason for the divorce was not because of himself, because he was filming in Hong Kong and his wife and children were in Malaysia. He also worked hard for nearly a year and went home immediately after work, but his family had already left the building, and his wife and children moved elsewhere.So obviously, Zheng Haonan has hinted that it was his wife who cheated on her in marriage and had a third party.

This is Zheng Haonan’s second marriage. His first marriage was with Japanese actress Oshima Yukari, and their relationship lasted only three years. In 1994, they divorced.

In 2002, Zheng Haonan settled in Malaysia and met his current wife, Bao Ailing. They fell in love quickly and then entered the marriage hall. Bao Ailing gave birth to a son and a daughter, and the family of four looked very happy.

It’s a pity that the good times didn’t last long, but now the marriage problem is like this. I work outside and finally go home. I found that the building was empty, only one ancestral home was there, and everything else was moved empty. The wife doesn’t talk to her now, and the children can’t see it. It’s just a state of disappearance. The last time I saw my child was in December last year, and the time spent together was very short. Now this situation appears again, which makes him very sad.

At the beginning of last year, Zheng Haonan fell ill from an old wound, and one person was recuperating in the Mainland, which also coincided with the Spring Festival. No one to accompany, a person in the hospital for the New Year, such a scene is very lonely.

I believe that my friends who enjoyed watching Hong Kong-made movies in their early years will be familiar with Zheng Haonan. Since he entered the business in 1980s, he has made many classic Hong Kong-made films, and many roles are impressive.

Zheng Haonan has appeared in many classic films, among which the representative works are enter the dragon among the Young and Dangerous, The Sun Is Like Me and other film and television works. Besides these films, he has also participated in shooting many classic Hong Kong dramas and cooperated with many film emperors to see the Imperial City.

I have to say that Zheng Haonan has made some achievements in his career, but he has been frustrated in his love. His wife has left him no assets, and a pair of children have been taken away and can’t be contacted. It is a bit sad that this situation is true. I hope he can handle things with his wife as soon as possible.

Down 15 basis points, the central bank just "cut interest rates"!

On August 22nd, the People’s Bank of China authorized the National Interbank Funding Center to announce the quoted interest rate (LPR) of the new loan market, in which the one-year LPR was 3.65% (3.7% last month) and the one-year LPR was 4.3% (4.45% last month). This means that the 1-year LPR will cut interest rates by 5 basis points compared with last month, and the 5-year LPR will cut interest rates by 15 basis points.

It is worth noting that the downward adjustment of LPR over five years is conducive to reducing the interest payment pressure of personal mortgage. Take the mortgage loan of 1 million with a term of 30 years as an example. If equal monthly repayment is chosen, the five-year LPR will be lowered by 15 basis points, which will reduce the monthly repayment amount by nearly 88 yuan and the total interest paid by nearly 32,000 yuan.

Experts believe that this round of asymmetric downward adjustment of LPR not only conveys the policy tone that monetary policy will remain loose, but also shows the policy signal that we will continue to care for stable economic recovery and confidence restoration, but not over-stimulate and continue to prevent funds from idling. Lowering the LPR by 15 basis points over five years will guide financial institutions to further reduce the interest rates of new and existing mortgages, reduce the burden on most loan buyers, stimulate residents’ housing consumption demand, and promote the stable and healthy development of the real estate market. Next, monetary policy should be strengthened in many aspects, not only to maintain price stability, but also to promote economic growth, boost confidence and expectations, and better help economic and social recovery.

LPR is asymmetrically lowered and monetary policy is overweight to stabilize the economy.

Previously, since the People’s Bank of China launched a 400 billion yuan medium-term lending facility (MLF) operation and a 2 billion yuan open market reverse repurchase operation on August 15th, the winning bid rates of the MLF operation and the open market reverse repurchase operation both dropped by 10 basis points. In the case that the pricing basis has changed, the market generally expects that the LPR quotation will be lowered this month.

The the State Council executive meeting held on August 18th further clarified that the LPR quotation will be lowered this month. The Standing Committee of the State Council pointed out that it is necessary to improve the formation and transmission mechanism of market-oriented interest rates, give play to the guiding role of quoted interest rates in the loan market, support the recovery of effective demand for credit, and promote the reduction of comprehensive financing costs for enterprises and personal consumption credit costs.

However, the market failed to form a unified opinion on how to lower the LPR quotation. Some viewpoints once thought that the LPR for one year and five years or more was lowered by 10 basis points. This LPR quotation adjustment is asymmetric downward adjustment, with 1-year LPR quotation reduced by 5 basis points and 5-year LPR quotation reduced by 15 basis points.

Ming Ming, chief economist of CITIC Securities, said that under the current situation that the demand for medium and long-term loans needs to be boosted, the "asymmetric reduction" of LPR will be more in line with the current policy objectives, which will help banks to make more profits from medium and long-term loans and release the demand for medium and long-term loans.

Dong Ximiao, chief researcher of Zhaolian Finance, said that this round of LPR downgrade has further reduced the financing costs of enterprises and residents. Wide credit needs cost reduction support. Through LPR, financial institutions are guided to continue to reduce the financing costs of market participants, reduce the burden on enterprises and residents, stimulate the financing needs of enterprises and residents, and enhance the stability of total credit growth. On the other hand, it helps to stabilize the confidence and expectations of enterprises and residents. At the same time, in the case that the developed economies such as the United States continue to raise interest rates, the LPR has declined this month, indicating that China’s monetary policy is more committed to "focusing on me" and taking into account external balance.

The interest rate of housing loans is expected to be reduced, and the expectations of the property market will be actively reversed.

Lowering the LPR by 15 basis points over five years will undoubtedly boost the demand for medium and long-term loans and effectively reduce the financing costs of residents and enterprises. In the opinion of many experts, the adjustment of LPR over five years will effectively boost the real estate market, which is still in the bottoming stage.

Pang Ming, chief economist and head of research department of Jones Lang LaSalle Greater China, told the Securities Times reporter that the asymmetric reduction of LPR by 15 basis points over five years is conducive to the completion of the important tasks of stabilizing expectations, stabilizing the main body, stabilizing growth, ensuring the delivery of buildings, ensuring people’s livelihood and ensuring stability. It can not only reduce the mortgage cost and monthly payment of buyers, but also promote banks to further reduce loan interest rates, actively lend to meet residents’ reasonable demand for housing, and promote developers to pay back money and help ensure housing.

Wen Bin, chief economist of Minsheng Bank, also believes that lowering the policy interest rate and then guiding the LPR downward will also help to release dividends to existing mortgage loans and raise residents’ consumption expectations.

Sun Binbin, deputy director of TF Securities Research Institute and chief analyst of fixed income, pointed out that considering Politburo meeting of the Chinese Communist Party’s demand for "stabilizing the real estate market", it is necessary to further reduce the interest rate of housing loans and move closer to historical lows. Referring to the lowest level in history, the interest rate of the first home loan reached 4.158% at the end of 2008, and the weighted average interest rate of individual housing loan was 4.34%. At present, the two indicators are 4.25% and 4.62% respectively, and it needs to be reduced by at least 10 and 28 basis points to reach the historical low.

However, in addition to the downward adjustment of LPR over five years, Zhang Dawei, chief analyst of Zhongyuan Real Estate, also called for the current policy of stabilizing the property market to continue to upgrade. At present, the problems faced by the property market are more about the expectation of the economy, and more and more active policies are needed to stabilize the property market. Only by truly reducing the cost of buyers can the market be stable.

The process of wide credit has been accelerated, and it is still possible to cut interest rates again.

Looking forward to the second half of the year, due to the large amount of MLF due from September to December, many experts predict that the subsequent MLF may continue to shrink and continue to do so in the current liquidity environment.

Pang Wei pointed out that there are still more than 2.5 trillion yuan of MLF due this year, so it is possible to continue to reduce the amount in the future, and the scale of the central bank’s reverse repurchase operation may still be cautious. Considering that the main force of monetary policy is to maintain reasonable and sufficient liquidity and steady and moderate growth of money and credit, and the key point is to promote the transformation from wide money to wide credit, the next step may be to adopt RRR reduction measures with lower capital cost, longer term and more convenient adjustment of bank capital structure.

Wen Bin believes that under the tone that the Fed’s rate hike has slowed down in the later period and the monetary policy is "I-oriented", the possibility of cutting interest rates again is not ruled out. The probability of RRR reduction in the third quarter is not high. However, if the real estate financing improves in the fourth quarter and the process of wide credit is accelerated, in order to provide long-term liquidity to the banking system and further reduce the debt cost, it is not excluded that a small RRR reduction of 0.25 percentage points will be carried out in due course.

Dong Ximiao said that next, monetary policy should be strengthened in many aspects, not only to maintain price stability, but also to promote economic growth, boost confidence and expectations, and better help economic and social recovery.

Original title: "Down by 15 basis points, the central bank just" cut interest rates "! 》

The price reduction of BMW i4 in Changsha is coming! The reserve price is 348,200 yuan, so act quickly.

[car home Changsha Preferential Promotion Channel] Recently, preferential activities are being carried out in Changsha, with the highest preferential margin reaching 89,300 yuan and the lowest starting price dropping to 348,200 yuan. Interested consumers can click "Check the car price" in the quotation form to get higher discounts.

长沙地区宝马i4降价来袭!底价34.82万,赶快行动

The front face design of BMW i4 is very futuristic, and adopts the iconic kidney-shaped air intake grille. However, unlike traditional fuel vehicles, this grille has been closed, which is not only beautiful, but also has the function of reducing wind resistance. The body lines are smooth, the overall style is dynamic, and the side of the body is designed with a sliding back to create a sense of sports like a sports car. The design of the rear of the car is simple and powerful, and with the long and narrow LED taillights, the appearance of BMW i4 is both fashionable and dynamic.

长沙地区宝马i4降价来袭!底价34.82万,赶快行动

The body size of BMW i4 is 4785*1852*1455mm and the wheelbase is 2856mm. The car’s side lines are smooth, showing a compact and dynamic appearance. The front and rear wheel tracks are 1601mm and 1630mm respectively, ensuring stable handling and riding comfort. The former tyre size is 245/45 R18, and the latter tyre size is 255/45 R18. With the unique rim style, the overall sense of movement and visual appeal are enhanced.

长沙地区宝马i4降价来袭!底价34.82万,赶快行动

The interior style of BMW i4 is modern and exquisite, and high-quality materials are used to create a spacious and comfortable driving environment. The steering wheel is made of leather, which feels comfortable and supports manual adjustment up and down and back and forth. The 14.9-inch central control screen is a highlight of the interior, which integrates the functions of multimedia system, navigation, telephone and air conditioning, supports voice recognition control and is convenient to operate. The car is also equipped with USB and Type-C interfaces in the front and rear rows, which is convenient for charging and data transmission. The front seats provide heating function, and the main driver’s seat also has electric memory function, which provides personalized seat settings for drivers. The rear seats can be laid down in proportion to increase the flexibility of storage space. Seat materials include imitation leather, genuine leather and leather /Alcantara mix and match to meet the needs of different consumers.

长沙地区宝马i4降价来袭!底价34.82万,赶快行动

The BMW i4 is equipped with an efficient motor with a maximum power of 210kW and a maximum torque of 400 Nm. Strong power output enables drivers to enjoy excellent acceleration performance and driving pleasure.

In the evaluation of BMW i4, the owner of car home mentioned that "the sound insulation is good, the power is sufficient, and the appearance is king. I don’t think I can lose my sister Mercedes-Benz when I make the volcanic red interior". These real feedbacks reflect the excellent performance of BMW i4 in design and performance, which undoubtedly provides consumers with a choice worthy of consideration.

"Trade in the old for the new" activates the market "a pool of spring water"

It is beneficial to the present and the long term.

"Trade in the old for the new" activates the market "a pool of spring water"

□ Our reporter Hu Lizhen

Consumption is a powerful engine of economic development, which is connected with the macro-economy at one end and thousands of households at the other. Recently, the central level has focused on giving play to the role of consumption, continuously making arrangements for large-scale equipment renewal and "trade-in" of consumer goods, and playing a policy "combination boxing".

The Central Economic Work Conference held at the end of last year proposed to promote large-scale equipment renewal and "trade-in" of consumer goods by improving standards such as technology, energy consumption and emission. The fourth meeting of the Central Committee of Finance and Economics held on February 23 this year studied the issue of large-scale equipment renewal and "trade-in" of consumer goods, and pointed out that the implementation of large-scale equipment renewal and "trade-in" of consumer goods will effectively promote investment and consumption, which will benefit both the present and the long term.

The the State Council executive meeting held on March 1st deliberated and adopted the Action Plan for Promoting Large-scale Equipment Renewal and Trade-in of Consumer Goods (hereinafter referred to as the Plan). This the State Council executive meeting is a concrete implementation of the deployment of the Central Economic Work Conference and the Fourth Meeting of the Central Financial and Economic Committee, which means that this year’s consumption promotion policy will be launched in advance in key areas, which will promote the breakthrough of the "old-for-new" difficulty and activate the market.

Why is "trade-in" important?

At present, China’s economy is generally on the rise, but the influence of insufficient effective demand still exists. As an important part of effective demand, the recovery of consumption is of great significance to the annual economic performance. Among them, the consumption of durable goods, especially bulk durable goods, has the characteristics of high unit price and large proportion of total consumption, so it is one of the important graspers to stabilize consumption and promote consumption.

According to Sheng Chaoxun, director of the Strategic Policy Office of China Macroeconomic Research Institute, consumption is the end of social reproduction and the starting point of a new round of reproduction. Promoting large-scale equipment renewal and "trade-in" of consumer goods will stimulate the market to form new demand for large-scale production equipment and household appliances, help expand consumption, and smooth and accelerate the national economic cycle.

At present, the high-end, intelligent, green and digital manufacturing industry has become a general trend. Promoting large-scale equipment renewal and "trade-in" of consumer goods can promote the upgrading of industrial chain and the quality of end products. Sheng Chaoxun believes that, more importantly, "trade-in" will continue to expand market capacity and market space, so that various new technologies can compete and grow, and the domestic market will become an incubator, accelerator and amplifier of new quality productivity.

To stimulate consumption, there are many policies to focus on. The traditional demand stimulus policy usually acts directly on the increment, but this "trade-in" shows the adjustment of the policy idea of "mining the increment from the stock" Luo Zhiheng, chief economist and dean of the research institute of Yuekai Securities, said that the traditional stimulus policy has a limited effect due to factors such as high leverage ratio of enterprises, high market penetration rate of durable consumer goods and high household ownership. From the perspective of industrial transformation and upgrading and green economic development, the stock equipment of enterprises and residents has great room for upgrading, which will promote the continuous increase of the proportion of advanced production capacity, and more high-quality durable consumer goods will enter residents’ lives, and waste resources will be recycled.

Who will benefit from "trade-in"

According to media reports, recently, Ms. Lin, a consumer in Hunan Province, replaced several household appliances such as air conditioners, washing machines and water heaters in the form of "trade-in". These old household appliances that have been used for more than 10 years have been converted into cash and recycled by manufacturers.

Like Ms. Lin, with the financial support provided by the central finance, local governments and enterprises, many consumers will benefit from the "trade-in" policy. Ma Wei, vice chairman of the Presidium of the Council of China Household Electrical Appliances Service Maintenance Association, believes that green, intelligent, new technologies and experienced products and services can be provided to consumers through "trade-in" to meet their needs for high-quality life; At the same time, replacing those old products with "trade-in" can also eliminate the security risks caused by their "extended service".

According to data from the Ministry of Commerce, in 2023, the number of cars was about 340 million; Refrigerators, washing machines, air conditioners and other major categories of household appliances have more than 3 billion units. In 2023, the number of scrapped cars in China has reached 16.8 million, and the number of scrapped household appliances is expected to exceed 200 million. In recent years, the scrap volume of household appliances and automobiles has gradually increased, and the market potential is huge.

The "trade-in" policy will accelerate the scrapping of household appliances, automobiles and other products, release market demand and bring benefits to related industries. According to the Capital Securities Research Report, it is expected that a new round of household appliances "trade-in" will promote the implementation of the consumption policy, which will not only upgrade residents’ old household appliances, but also accelerate the increase in the number of range hoods, air conditioners and other categories in rural areas. People in the automobile industry said that the "trade-in" policy will further stimulate the demand for automobile replacement, which will bring more opportunities for self-owned brand cars to increase sales; At the same time, the active replacement policy can promote consumers to replace higher-level models, and the profitability of automobile enterprises is expected to be improved.

How to promote "trade-in"

From the previous experience of implementing the "trade-in" policy, most consumers actively support the policy and have a high degree of participation. At present, some enterprises and consumers are not willing to update equipment and "trade-in" consumer goods. The reasons are: first, the equipment can still be used normally and there is no need to change it; second, it needs to pay extra fees for replacing it.

Based on this situation, promoting the "trade-in" policy requires the coordinated support of fiscal and monetary policies, and fully mobilizes the enthusiasm of enterprises and consumers through incentive measures.

The "Proposal" clarifies the principle of "market-oriented and government-guided", which is to establish a clear market orientation for "trade-in" and avoid making the policy "one size fits all" and "sports", which will lead to the government’s squeeze on the market. Through policy guidance, business entities and consumers can decide whether to change or not according to their needs. This kind of "trade-in" is sustainable with the support of business logic, which is conducive to improving the efficiency of financial resources and avoiding new overcapacity that may lead to it.

"Trade-in" is not simply replacing the old with the new, but also taking into account the whereabouts and disposal of the replaced old products. The fourth meeting of the Central Financial and Economic Committee pointed out that large-scale recycling should be promoted, and the development of "trade-in+recycling" logistics system and new model should be strengthened. The "Program" also makes it clear that it is necessary to implement the overall saving strategy, promptly establish and improve the recycling system, promote the remanufacturing of waste equipment, and improve the level of resource recycling.

Guan Lixin, a researcher at the Institute of Circulation and Consumption of the Research Institute of the Ministry of Commerce, believes that improving the recycling system of renewable resources such as used household appliances is conducive to improving the life cycle service of durable consumer goods and solving consumers’ worries; On the other hand, it can also improve the efficiency of resource recycling and optimize the "trade-in" consumption environment.

To promote a new round of large-scale equipment renewal and trade-in of consumer goods, it is necessary to coordinate production, supply and marketing, upstream and downstream, government, enterprises and people, online and offline, and make comprehensive policies. Experts said that under the guidance of the government, we can "dance" with market demand, "coexist" with high-quality development, and "trade-in" to realize the two-way development of policy and market.

China quality newspaper

Wuling Hongguang MINIEV four-door version opens for booking, with rear single motor drive/pure battery life of 205km.

On December 12 th, its new car, the four-door version, opened the reservation (Detailed pre-sale price has not been announced.)。 As a new version of Wuling Hongguang MINIEV series, the four-door version of Wuling Hongguang MINIEV adopts a similar design and adopts a four-door and four-seat layout. In addition, the four-door version of Wuling Hongguang MINIEV is equipped with a rear single motor (maximum power 30kW), and CLTC has a pure battery life of 205 kilometers.

Pictured: Wuling Hongguang MINIEV Four-door Edition

In addition, the four-door version of Wuling Hongguang MINIEV also provides "limited time renewal gift" (3,000 yuan) and "easy luggage" during the booking period (3000 yuan solar film,Installation is not included), "Peace of mind warranty ceremony" (lifetime warranty of three power systems) and "worry-free charging ceremony" (giving 3.5kW charging pile); Please consult your local dealer for details.


In the design part, the body outline of Wuling Hongguang MINIEV four-door version adopts a rounded design, in which you use a closed design, and it is also equipped with an elliptical headlight group (with a lampshade). In addition, the new car also uses a "silver label" (the charging interface is below the logo cover), and a blackened decorative piece+air inlet is added at the bottom of the front lip to enhance the visual unevenness and dynamic atmosphere of the front face.


Coming to the side of the car body, the four-door version of Wuling Hongguang MINIEV is compact and dynamic, and the four-door design also improves the access of rear passengers. At the same time, the new car is also painted with raised lines on the front and rear wheel arches and the upper and lower edges of the door, and it also uses a blackened rearview mirror cover and 13-inch black and white two-color wheels (155/70 R13)。

The body dimensions of Wuling Hongguang MINIEV four-door version are as follows:3256x1510x1578mm, wheelbase 2190mm, positioning pure electricity.

In addition,Wuling Hongguang MINIEV four-door edition also provides three paint colors, namely:Swelling blue, bubble green, sweet coffee.


In the rear part, the tail of the four-door version of Wuling Hongguang MINIEV uses an oval-shaped rear taillight group, and a spoiler+is also equipped above the rear windshield. In addition, blackened decorative parts are added to the bottom of the rear enclosure, and its design concept echoes the front face, further enhancing the personalization and dynamic atmosphere of the whole vehicle.



In the interior design part, the center console area of Wuling Hongguang MINIEV four-door version is equipped with a double-width steering wheel, a floating independent LCD instrument panel and a floating central control panel. At the same time, the new car uses an electronic knob shift mechanism, and also provides a manual knob air conditioning control mode (a storage net bag is added below).


As for the car, according to the actual car map, Wuling Hongguang MINIEV four-door car supports basic functions such as car Bluetooth/phone/music, car broadcasting and so on. At the same time, the car can also control the driving mode, headlight adjustment (accompanying me home and other functions), doors and windows, volume and so on.


In the seat part, the four-door version of Wuling Hongguang MINIEV adopts a four-door and four-seat layout, and the seat is wrapped with fabric material.

In addition, Wuling Hongguang MINIEV four-door interior seats only support manual adjustment, and the rear seats also support the whole exhaust.

As for the power unit, the four-door version of Wuling Hongguang MINIEV is equipped with a rear single motor with a maximum power of 30kW(41Ps) and a maximum speed of 100km/h..

In terms of battery life,Wuling Hongguang MINIEV four-door version matched 16.2kWhBattery pack, CLTC pure electric cruising range of 205 kilometers.

(selling price2.99-56,900 yuan)

(selling price379-69900 yuan)

(selling price4.99-6.99 million yuan)

In terms of vehicle positioning/price range/energy type, the main competitive models of Wuling Hongguang MINIEV include:Geely Panda (the cumulative sales volume from January to November 2024 was 120,940 units),Chang’ an Lumin(The cumulative sales volume from January to November 2024 was 132,115 units), zero run T03(The cumulative sales volume from January to November 2024 was 50,941 units)Wait for the model.

Compared with the above competitive models,The cumulative sales volume of Wuling Hongguang MINIEV from January to November 2024 was 223,394 units. At the same time, according to the official information of Wuling, the cumulative sales of Wuling Hongguang MINIEV family has exceeded 1.4 million units.

So, withWuling Hongguang MINIEV four-door model is scheduled to open. What kind of market performance do you think it will have? Welcome to leave a message in the comment area!