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On October 12th, 1986, Shenzhen Radio Station was bathed in the east wind of reform and opening up, and sang a new song in the blue sky of South China Sea.
Radio brings us together, and radio lets us communicate; Broadcasting makes us warm each other, and broadcasting makes us improve together.
In the past 20 years, Shenzhen Radio Station has adhered to the propaganda policy of establishing a news station, strengthening the station with special topics, living the station with literature and art, and promoting the station with quality, continuously deepened the reform of broadcasting news, strengthened propaganda management, ensured correct public opinion orientation, ensured safe broadcasting, continuously promoted the frequency brand building strategy of "frequency specialization, frequency management", "program objectification, and object concretization", and continuously enhanced the core competitiveness of frequency. Up to now, there are more than 100 works in Taiwan, such as radio drama "Water Heating Hong Kong", "Looking Up to the Sky", "Our Team Facing the Sun", news work "The Soul of the Fire in the Special Zone", "Shenzhen Won the title of" International Garden City ","Cross-border Consumer Interaction Tide between Shenzhen and Hong Kong ",radio topic" Keep Your Home Only by Keeping Yourself ",long radio novel" Lights of the City ",etc.
In the past 20 years, with the efforts of all broadcasters, Shenzhen Radio Station has adhered to the direction of broadcasting reform, implemented the policy of "three closeness", made great efforts to develop and carefully run the station, and has initially become a comprehensive station with wide coverage, specialized programs, excellent team and great influence, and has become one of the most important and influential media in the Pearl River Delta region of Guangdong and even Hong Kong and Macao. The programs such as "898 Morning News", "People’s Heart Bridge", "The Night Sky is Not Lonely", "I Sing My Songs", "News Morning Bus" and "Traffic Express" and many other news reports have had a wide impact on the society, with the listening rate and listening share ranking first among more than 20 radio waves covering Shenzhen, achieving a bumper harvest in economic propaganda, creating excellence and generating income and career development. Shenzhen Radio Station’s "Classic Poetry Reading" and "Pengcheng Songs Flying-Shenzhen Top Ten Original Songs Awarding Ceremony" with independent intellectual property rights have become important cultural brands in Shenzhen.
Twenty years of hard work, no hard work! Twenty years of innovation, harvest joy!
At present, Shenzhen Radio Station has three programs (four frequencies), and the call signs are: Shenzhen Radio Station FM89.8 news frequency (frequency FM89.8, power 10 kW); Shenzhen radio station FM97.1 music FM (frequency FM97.1, power 10 kW); Traffic frequency of Shenzhen Radio Station (frequency FM106.2, AM1287, power 25 kW). Three programs of Shenzhen Radio Station cover Shenzhen. Pearl River Delta, Hong Kong, Macao and parts of Southeast Asia.
The first program of Shenzhen Radio Station (Pioneer 898) takes news programs as the main body, and the three news sections of morning, noon and evening are linked with current affairs programs; The second program (Feiyang 971) focuses on music and entertainment. The third program (Happy 1062) takes traffic propaganda, traffic information and traffic information as the main contents, and uses modern traffic monitoring and information dissemination means to serve for strengthening urban traffic management and enhancing citizens’ awareness of traffic laws and regulations.
In recent years, Shenzhen Radio Station has seized the rare opportunity of broadcasting development, continuously broadened the channels of communication, continuously deepened the reform in internal management, continuously innovated the content and form of publicity, conscientiously followed the principle of "three closeness", followed the law of broadcasting development, and combined with the reality of radio station, vigorously promoted the reform of program type revision and made new achievements. Explore new ways, accumulate new experience and create a new situation.
With the gradual establishment and improvement of the socialist market economy, with the continuous expansion of opening up, with the development of economy and social progress, new tasks and new topics have been put forward for the development of broadcasting culture. Shenzhen Radio Station actively adapts to the new development and changes, adopts new means, opens up new channels, occupies new positions, sings the main theme, and plays an active role. At the same time, it should further emancipate its mind, update its concepts, focus on system and mechanism innovation, deepen reform, and accelerate the pace of broadcasting construction and broadcasting industry development, so as to continuously enhance and strengthen the influence of Shenzhen Radio Station in the whole province and the whole country.