Wang Lihong： Innovation and Breakthrough, Promoting Digital Upgrading and Transformation

　　Recently, the 2020 CCTV Education Festival was held in Beijing. With the theme of high-quality development in the new era of "Cloud Ecology and Talking about the Future", the forum focused on the education industry, commended advanced models, discussed new changes in education development, and took a new direction in education development. Wang Lihong, Chairman and CEO of Ruisi Education, shared the development strategies of educational institutions under the influence of the epidemic.

　　2020 is a crucial year for China’s economic development. However, the sudden arrival of the epidemic has made all walks of life face new challenges while meeting opportunities. As the cornerstone of national rejuvenation and social progress, education shoulders the important task of transporting outstanding talents for the country. Facing the new situation and new requirements, the pattern of education industry is changing rapidly, and a new ecology needs to be formed urgently.

　　At the beginning of the year, affected by the epidemic, offline educational institutions closed down one after another. In the case that the road ahead is unknown, it is a problem for all offline organizations to save money and wait for the situation to ease, or to plunge into the torrent of digital transformation without hesitation. A large number of small educational institutions have collapsed in hesitation, and educational institutions that have entered the new digital battle are also facing severe challenges. The digitalization of the education industry is not just a simple translation of offline content to online. On the online platform lacking real-time supervision and feedback, how to convey the learning content to students with intelligent tools is the key to the success of the digital transformation of educational institutions. Under the new situation that the industry structure is shuffled and the online market is hot, educational institutions must further promote digital transformation and upgrading, develop a series of high-quality online courses, conduct dual-line teaching and training for teachers through online platforms, formulate a guarantee mechanism combining online and offline, serve the whole online teaching process, promote digital upgrading through the whole system, truly realize the smooth operation of online business and provide users with a better teaching experience. Educational institutions should not only take online teaching as a temporary crisis response means, but should integrate digital strategy into the whole development chain, empower education with science and technology, and explore a new direction of industry development.

　　In the field of education, strong credibility means that the brand has been fully and deeply recognized, from students, parents, teachers and employees to industry and society, all aspects are indispensable. Education is a marathon, not faster than anyone, but farther than anyone. Educational institutions should never change the initial intention of education, build a professional and warm team of teachers, constantly promote the improvement of teaching level and service quality, and help the long-term healthy development of the industry.